Web Page Audits (Landing Page SEO & Keyword Research) 

Digital Campaign Strategy (Organic & Paid Search)

Content Generation ( Design & Copy Editing)

Dashboard Building & Presentation ( Google Analytics & Power BI)

Reporting & Analysis ( Report building & Insights)

I studied at Rowan University, where I was active both academically and athletically—competing in Rugby, Track & Field, and participating in Greek life. My path into digital marketing wasn’t traditional; it began when an opportunity arose at Integra LifeSciences. Leveraging my deep product knowledge & client communication skills, I transitioned onto the digital marketing team, where I quickly learned the craft hands-on—mastering CMS platforms, SEO, technical optimization, and keyword research, while earning certifications in BrightEdge and Google Analytics.

Over time, I’ve grown from a technical problem-solver into a client-facing strategist, blending execution with communication to deliver results. My unconventional journey gives me a unique perspective—I approach marketing not just as a discipline, but as a bridge between technical precision and human connection.